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a","image":{"created_at":"2020-07-17T01:05:41-07:00","alt":"Best Sellers | MOMO NEW YORK","width":1365,"height":2048,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/best-sellers-334230.jpg?v=1594973142"}},{"id":161533984900,"handle":"best-sellers-stylist-choice","updated_at":"2023-03-22T12:10:14-07:00","published_at":"2020-01-07T21:25:59-08:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"BEST SELLERS. STYLIST CHOICE","body_html":"","image":{"created_at":"2020-06-16T20:30:24-07:00","alt":"BEST SELLERS. STYLIST CHOICE | MOMO NEW YORK","width":600,"height":315,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/best-sellers-stylist-choice-155994.jpg?v=1592364625"}},{"id":232270200991,"handle":"bohemian-bag","title":"BOHEMIAN BAG","updated_at":"2023-02-15T04:16:01-08:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSHOP BEAUTIFUL MOMO NEW YORK BOHEMIAN BOHO BAGS, PURSES TOTES, AS SEEN AT ANTHROPOLOGIE, FREE PEOPLE, MODA OPERANDI, NET-A-PORTER.COM, REVOLVE\u003c\/span\u003e","published_at":"2020-12-27T19:15:11-08:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"bag"},{"column":"title","relation":"contains","condition":"purse"},{"column":"title","relation":"contains","condition":"tote"}],"published_scope":"global","image":{"created_at":"2020-12-28T01:36:34-08:00","alt":"BOHEMIAN BAG | MOMO NEW 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BAGS | MOMO NEW YORK","width":1156,"height":1734,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/boho-bags-513057.jpg?v=1609148196"}},{"id":232269545631,"handle":"boho-purses","title":"BOHO PURSES","updated_at":"2023-02-15T04:16:01-08:00","body_html":"BEAUTIFUL MOMO NEW YORK BOHO BAGS, PURSES TOTES, AS SEEN AT ANTHROPOLOGIE, FREE PEOPLE, MODA OPERANDI, NET-A-PORTER.COM, REVOLVE","published_at":"2020-12-27T19:00:57-08:00","sort_order":"created-desc","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"purse"},{"column":"title","relation":"contains","condition":"bag"},{"column":"title","relation":"contains","condition":"boho bag"},{"column":"title","relation":"contains","condition":"tote"}],"published_scope":"global","image":{"created_at":"2020-12-28T01:36:37-08:00","alt":"BOHO PURSES | MOMO NEW 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ETC.\u003c\/span\u003e","published_at":"2021-01-08T22:26:20-08:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"boots"},{"column":"title","relation":"contains","condition":"sandals"},{"column":"title","relation":"contains","condition":"kimono"},{"column":"title","relation":"contains","condition":"bag"},{"column":"title","relation":"contains","condition":"weekender"}],"published_scope":"global","image":{"created_at":"2021-01-09T02:00:37-08:00","alt":"CLOTHES LIKE FREE PEOPLE | MOMO NEW YORK","width":1242,"height":1530,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/clothes-like-free-people-796985.jpg?v=1610186438"}},{"id":272928374943,"handle":"clothing-sample-sale","updated_at":"2023-03-18T18:37:47-07:00","published_at":"2021-07-21T21:30:26-07:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"CLOTHING SAMPLE SALE","body_html":"sometimes we produce overstock. to move the inventory we include items in our sample sale. please use the sample sale discount code emailed to you \u003cstrong\u003e(up to 80% off). \u003c\/strong\u003eif you have not received the code yet please sign up online or email us at shop (at) momonewyork (dot) com","image":{"created_at":"2021-07-22T10:02:14-07:00","alt":"CLOTHING SAMPLE SALE | MOMO NEW YORK","width":1204,"height":828,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/clothing-sample-sale-576615.jpg?v=1626973334"}},{"id":233259073695,"handle":"crossbody-bags","title":"CROSSBODY BAGS","updated_at":"2023-02-15T04:16:01-08:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSHOP MOMO NEW YORK \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eTOTE BAGS, BOHO, HOBO, WEEKENDER, BACKPACKS, BELT BAGAS, ETC.\u003c\/span\u003e","published_at":"2021-01-07T18:19:33-08:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"crossbody"},{"column":"title","relation":"contains","condition":"weekender"},{"column":"title","relation":"contains","condition":"backpack"},{"column":"title","relation":"contains","condition":"bag"}],"published_scope":"global","image":{"created_at":"2021-01-08T01:58:53-08:00","alt":"CROSSBODY BAGS | MOMO NEW YORK","width":1156,"height":1734,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/crossbody-bags-616257.jpg?v=1610099934"}},{"id":232270004383,"handle":"crossbody-boho-bag","title":"CROSSBODY BOHO BAG","updated_at":"2023-02-15T04:16:01-08:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eBEAUTIFUL MOMO NEW YORK BOHO BAGS, PURSES TOTES, AS SEEN AT ANTHROPOLOGIE, FREE PEOPLE, MODA OPERANDI, NET-A-PORTER.COM, REVOLVE\u003c\/span\u003e","published_at":"2020-12-27T19:11:43-08:00","sort_order":"created-desc","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"bag"},{"column":"title","relation":"contains","condition":"tote"},{"column":"title","relation":"contains","condition":"purse"}],"published_scope":"global","image":{"created_at":"2020-12-28T01:36:40-08:00","alt":"CROSSBODY BOHO BAG | MOMO NEW YORK","width":1152,"height":1728,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/crossbody-boho-bag-355846.jpg?v=1609148200"}},{"id":232270037151,"handle":"crossbody-hobo-bag","title":"CROSSBODY HOBO BAG","updated_at":"2023-02-15T04:16:01-08:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eBEAUTIFUL MOMO NEW YORK BOHO BAGS, PURSES TOTES, AS SEEN AT ANTHROPOLOGIE, FREE PEOPLE, MODA OPERANDI, NET-A-PORTER.COM, REVOLVE\u003c\/span\u003e","published_at":"2020-12-27T19:13:19-08:00","sort_order":"created-desc","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"boho bag"},{"column":"title","relation":"contains","condition":"hobo"},{"column":"title","relation":"contains","condition":"tote"},{"column":"title","relation":"contains","condition":"purse"},{"column":"title","relation":"contains","condition":"bag"}],"published_scope":"global","image":{"created_at":"2020-12-28T01:36:41-08:00","alt":"CROSSBODY HOBO BAG | MOMO NEW YORK","width":1152,"height":1728,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/crossbody-hobo-bag-445526.jpg?v=1609148202"}},{"id":164919967876,"handle":"editorial-as-seen-on-instagram-instyle-etc","updated_at":"2023-03-22T12:10:14-07:00","published_at":"2020-01-26T01:17:37-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"EDITORIAL AS SEEN ON INSTAGRAM INSTYLE ETC.","body_html":"","image":{"created_at":"2020-06-16T20:30:30-07:00","alt":"EDITORIAL AS SEEN ON INSTAGRAM INSTYLE ETC. | MOMO NEW YORK","width":1080,"height":1101,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/editorial-as-seen-on-instagram-instyle-etc-657804.jpg?v=1622624203"}},{"id":233261498527,"handle":"fanny-bag","title":"FANNY BAG","updated_at":"2023-02-15T04:16:01-08:00","body_html":"\u003cmeta charset=\"utf-8\"\u003eSHOP MOMO NEW YORK, FANNY BAGS, CLUTCH BAGS, WEEKENDER, TOTES, BAGS","published_at":"2021-01-07T18:53:49-08:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"bag"},{"column":"title","relation":"contains","condition":"clutch"},{"column":"title","relation":"contains","condition":"weeekender"},{"column":"title","relation":"contains","condition":"tote"}],"published_scope":"global","image":{"created_at":"2021-01-08T01:58:55-08:00","alt":"FANNY BAG | MOMO 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WE WILL REVIEW YOUR OFFER AND WILL ACCEPT THE HIGHEST OFFER RECEIVED. YOU WILL RECEIVE YOUR REPLY WITHIN 3 to 5 DAYS.","published_at":"2020-11-09T20:35:36-08:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"offer"},{"column":"type","relation":"not_equals","condition":"Product Fee"},{"column":"type","relation":"not_equals","condition":"mw_hidden_cart_fee"}],"published_scope":"global","image":{"created_at":"2020-11-10T00:00:21-08:00","alt":"MAKE AN OFFER | MOMO NEW YORK","width":700,"height":420,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/make-an-offer-747022.jpg?v=1604995221"}},{"id":395498881240,"handle":"momo-new-york-sample-sale","title":"MOMO NEW YORK JANUARY SAMPLE SALE","updated_at":"2023-03-22T12:10:14-07:00","body_html":"MOMO JANUARY SAMPLE SALE","published_at":"2022-10-14T01:39:19-07:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"samplesale1022"}],"published_scope":"global","image":{"created_at":"2022-10-14T11:23:54-07:00","alt":"MOMO NEW YORK OCTOBER SAMPLE SALE - MOMO NEW YORK","width":1365,"height":2048,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/momo-new-york-october-sample-sale-952696.jpg?v=1665771835"}},{"id":172125159556,"handle":"instyle-germany","updated_at":"2023-03-21T10:50:02-07:00","published_at":"2020-02-27T23:12:42-08:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"MOMO NEW YORK Stiefel, Boots Boho Chic Kleider, Sommer Kaftane und vieles mehr","body_html":"\u003ch3\u003eMOMO NEW YORK - Boots, Bohemian Chic Kleider, Kaftane, Taschen... Boho Chic, #bohemianlove. \u003c\/h3\u003e\n\u003ch3\u003eVersandfrei nach Deutschland. Code 'stayhome' \u003c\/h3\u003e\n\u003ch3\u003eBoots jetzt auch custom made. mehr Infos \u003ca href=\"https:\/\/momonewyork.com\/pages\/make-your-own-custom-ankle-boots-custom-made-boots-by-momo-new-york\" title=\"MOMO NEW YORK Custom Made Boots\"\u003ehier.\u003c\/a\u003e Ausserdem neu die #stayhome collection. \u003ca href=\"https:\/\/momonewyork.com\/collections\/momo-new-york-stayhome-collection-dresses-skirts-tops-to-wear-at-home\" title=\"MOMO New York #stayhome collection\"\u003ehier ansehen\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","image":{"created_at":"2020-06-16T20:30:57-07:00","alt":"MOMO NEW YORK Stiefel, Boots Boho Chic Kleider, Sommer Kaftane und vieles mehr | MOMO NEW YORK","width":1280,"height":854,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/momo-new-york-stiefel-boots-boho-chic-kleider-sommer-kaftane-und-vieles-mehr-703249.jpg?v=1592364658"}},{"id":267577622687,"handle":"sale-items","updated_at":"2023-03-21T10:50:02-07:00","published_at":"2021-05-24T04:26:45-07:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"MOMO SALE ITEMS","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSale - \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003esometimes we curate overstock items - to move inventory, we're letting you choose your price. please use \"CHOOSE YOUR PRICE\" button on all our sale items to send us the price you are willing to pay. (please allow us up to 12 hours to check inventory and get back with you). \u003c\/span\u003e\u003cstrong\u003eplease email us for the discount code if you have not received yet\u003c\/strong\u003e","image":{"created_at":"2021-05-24T10:18:24-07:00","alt":"WAREHOUSE SAMPLE SALE JUNE 2021 | MOMO NEW YORK","width":1800,"height":1800,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/warehouse-sample-sale-june-2021-131268.jpg?v=1622470540"}},{"id":176990060676,"handle":"momonewyork-designer-sample-sale","updated_at":"2023-03-18T18:37:47-07:00","published_at":"2020-03-15T23:51:20-07:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"MOMONEWYORK - DESIGNER SAMPLE SALE","body_html":"","image":{"created_at":"2020-06-16T20:31:25-07:00","alt":"MOMONEWYORK - DESIGNER SAMPLE SALE | MOMO NEW YORK","width":1200,"height":1800,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/momonewyork-designer-sample-sale-699246.jpg?v=1592364686"}},{"id":261696323743,"handle":"online-designer-sample-sale","updated_at":"2023-03-18T18:37:47-07:00","published_at":"2021-03-10T20:39:39-08:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"ONLINE WAREHOUSE SAMPLE SALE MOMO NEW YORK","body_html":"\u003cp\u003eSHOP 70% to 80% off on our exclusive online sample sale\u003c\/p\u003e\n\u003cp\u003ePlease email us at shop@momonewyork.com if you are not a member and would like to receive the sample sale discount code\u003c\/p\u003e","image":{"created_at":"2021-03-11T06:44:00-08:00","alt":"ONLINE WAREHOUSE SAMPLE SALE MOMO NEW YORK | MOMO NEW YORK","width":1365,"height":2048,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/online-warehouse-sample-sale-momo-new-york-866385.jpg?v=1615473841"}},{"id":233261695135,"handle":"tote-bag","title":"TOTE BAG","updated_at":"2023-02-15T04:06:37-08:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSHOP MOMO NEW YORK, FANNY BAGS, CLUTCH BAGS, WEEKENDER, TOTES, BAGS\u003c\/span\u003e","published_at":"2021-01-07T18:55:03-08:00","sort_order":"created-desc","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"tote"},{"column":"tag","relation":"equals","condition":"clutch"},{"column":"tag","relation":"equals","condition":"purse"},{"column":"tag","relation":"equals","condition":"bag"},{"column":"tag","relation":"equals","condition":"weekender"}],"published_scope":"global","image":{"created_at":"2021-01-08T01:59:00-08:00","alt":"TOTE BAG | MOMO NEW YORK","width":1156,"height":1734,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/tote-bag-144468.jpg?v=1610099940"}},{"id":233258877087,"handle":"tote-bags","title":"TOTE BAGS","updated_at":"2023-02-15T04:16:01-08:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSHOP MOMO NEW YORK TOTE BAGS, BOHO, HOBO, WEEKENDER, BACKPACKS, BELT BAGAS, ETC.\u003c\/span\u003e","published_at":"2021-01-07T18:15:31-08:00","sort_order":"created-desc","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"bag"},{"column":"title","relation":"contains","condition":"weekender"},{"column":"title","relation":"contains","condition":"tote"}],"published_scope":"global","image":{"created_at":"2021-01-08T01:59:02-08:00","alt":"TOTE BAGS | MOMO NEW YORK","width":1156,"height":1734,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/tote-bags-356084.jpg?v=1610099942"}},{"id":197685346463,"handle":"warehouse-sample-sale","updated_at":"2023-03-21T10:50:02-07:00","published_at":"2020-05-22T20:21:37-07:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"WAREHOUSE SAMPLE SALE","body_html":"\u003cp\u003eUSE CODE 'warehouse' at checkout to get a 70% discount on all our warehouse sample Sale items.\u003c\/p\u003e\n\u003cp\u003eall items are new. sizes are one size or size small if not otherwise indicated. \u003c\/p\u003e\n\u003cp\u003eplease reach out if you have any questions at all.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","image":{"created_at":"2020-06-16T20:31:50-07:00","alt":"WAREHOUSE SAMPLE SALE | MOMO NEW YORK","width":995,"height":1492,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/warehouse-sample-sale-377668.jpg?v=1592364711"}},{"id":275490275487,"handle":"warehouse-sample-sale-september-2021","updated_at":"2023-03-21T10:50:02-07:00","published_at":"2021-08-18T23:12:53-07:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"WAREHOUSE SAMPLE SALE SEPTEMBER 2021","body_html":"WAREHOUSE SAMPLE SALE","image":{"created_at":"2021-08-19T10:59:20-07:00","alt":"WAREHOUSE SAMPLE SALE SEPTEMBER 2021 | MOMO NEW YORK","width":1800,"height":1800,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/warehouse-sample-sale-september-2021-974423.jpg?v=1629395961"}},{"id":233259303071,"handle":"weekender-1","title":"WEEKENDER","updated_at":"2023-02-15T04:16:01-08:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSHOP MOMO NEW YORK \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eTOTE BAGS, BOHO, HOBO, WEEKENDER, BACKPACKS, BELT BAGAS, ETC.\u003c\/span\u003e","published_at":"2021-01-07T18:22:20-08:00","sort_order":"created-desc","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"weekender"},{"column":"title","relation":"contains","condition":"bag"},{"column":"title","relation":"contains","condition":"backpack"}],"published_scope":"global","image":{"created_at":"2021-01-08T01:59:04-08:00","alt":"WEEKENDER | MOMO NEW YORK","width":1156,"height":1734,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/weekender-854370.jpg?v=1610099945"}},{"id":233259532447,"handle":"weekender-bags","title":"WEEKENDER BAGS","updated_at":"2023-02-15T04:16:01-08:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSHOP MOMO NEW YORK \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eTOTE BAGS, BOHO, HOBO, WEEKENDER, BACKPACKS, BELT BAGAS, ETC.\u003c\/span\u003e","published_at":"2021-01-07T18:24:15-08:00","sort_order":"created-desc","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"weekender"},{"column":"title","relation":"contains","condition":"bag"},{"column":"title","relation":"contains","condition":"backpack"},{"column":"title","relation":"contains","condition":"tote"},{"column":"title","relation":"contains","condition":"clutch"}],"published_scope":"global","image":{"created_at":"2021-01-08T01:59:06-08:00","alt":"WEEKENDER BAGS | MOMO NEW YORK","width":1156,"height":1734,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/weekender-bags-622504.jpg?v=1610099946"}},{"id":233261072543,"handle":"weekender-travel-bag","title":"WEEKENDER TRAVEL BAG","updated_at":"2023-02-15T04:06:37-08:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSHOP MOMO NEW YORK \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eTOTE BAGS, BOHO, HOBO, WEEKENDER, BACKPACKS, BELT BAGAS, ETC.\u003c\/span\u003e","published_at":"2021-01-07T18:49:09-08:00","sort_order":"created-desc","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"weekender"},{"column":"tag","relation":"equals","condition":"bag"},{"column":"tag","relation":"equals","condition":"clutch"},{"column":"tag","relation":"equals","condition":"tote"},{"column":"tag","relation":"equals","condition":"clutch"}],"published_scope":"global","image":{"created_at":"2021-01-08T01:59:08-08:00","alt":"WEEKENDER TRAVEL BAG | MOMO NEW YORK","width":936,"height":1378,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/weekender-travel-bag-642679.jpg?v=1610099949"}},{"id":233365471391,"handle":"what-is-sustainable-fashion","title":"What is sustainable fashion?","updated_at":"2023-03-22T12:10:14-07:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cheader data-mce-fragment=\"1\"\u003e\n\u003ch1 class=\"h2\" data-mce-fragment=\"1\" itemprop=\"headline\"\u003e\u003c\/h1\u003e\n\u003c\/header\u003e\n\u003cdiv class=\"blog__article__content rte\" data-mce-fragment=\"1\" itemprop=\"articleBody\"\u003e\n\u003cdiv class=\"article__block\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"article__content rich-text\" data-mce-fragment=\"1\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003eMOMO NEW YORK is a sustainable \u0026amp; ethical fashion brand designed in New York and manufactured in Thailand as well as parts of the US using ways that are environmentally friendly. We concentrate on the use of ethically sourced fabrics such a vintage garments, upcycled or repurposed clothing. MOMO NEW YORK practices 100% fair trade labors with all of our artisan workers.\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cimg alt=\"MOMO NEW YORK - Sustainable, Ethical Clothing Brand\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/files\/58D73557-98DE-4C45-8ABB-9CFEB7456ACF_1024x1024.jpg?v=1608171978\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/files\/58D73557-98DE-4C45-8ABB-9CFEB7456ACF_1024x1024.jpg?v=1608171978\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cheader data-mce-fragment=\"1\"\u003e\n\u003ch1 class=\"h2\" data-mce-fragment=\"1\" itemprop=\"headline\"\u003eWHAT IS SLOW \u0026amp; SUSTAINABLE FASHION? WHY SLOW FASHION?\u003c\/h1\u003e\n\u003c\/header\u003e\n\u003cdiv class=\"blog__article__content rte\" data-mce-fragment=\"1\" itemprop=\"articleBody\"\u003e\n\u003cdiv class=\"article__block\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"article__content rich-text\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe last few years a wave of change has been sweeping through the fashion industry, powered by real truths about its implications on the planet, people and animals. An increasing number of brands are rejecting the principles of\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eFast\u003ca href=\"https:\/\/goodonyou.eco\/what-is-fast-fashion\/\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/goodonyou.eco\/what-is-fast-fashion\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/a\u003eFashion, as a more sustainable approach to making clothes comes to the fore. The\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca title=\"MOMO NEW YORK - Slow \u0026amp; Sustainable Clothing Fashion Brand\" href=\"https:\/\/momonewyork.com\/pages\/about\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/momonewyork.com\/pages\/about\"\u003eSlow Fashion movement\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ehas arrived. So what is Slow Fashion?\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eTHE BEGINNINGS OF SLOW FASHION\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSlow Fashion is an awareness and approach to fashion, which considers the processes and resources required to make clothing, particularly focusing on sustainability. It involves buying better-quality garments that will last for longer and values fair treatment of people, animals and the planet.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe term Slow Fashion came about quite organically. It was coined by Kate Fletcher of the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca title=\"MOMO NEW YORK - Sustainable Fashion\" href=\"http:\/\/sustainable-fashion.com\/\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"http:\/\/sustainable-fashion.com\/\"\u003eCentre for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/a\u003e\u003ca title=\"MOMO MERAKI Sustainable Slow Fashion Movement\" href=\"https:\/\/www.momomeraki.com\/blogs\/momo-meraki-styling\/what-is-slow-sustainable-fashion\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/www.momomeraki.com\/blogs\/momo-meraki-styling\/what-is-slow-sustainable-fashion\"\u003eSustainable\u003c\/a\u003e\u003ca href=\"http:\/\/sustainable-fashion.com\/\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"http:\/\/sustainable-fashion.com\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eFashion\u003c\/a\u003e, following the phenomena of the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eslow food movement. As with the slow food movement, Fletcher saw a need for a slower pace in the fashion industry.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSlow Fashion opposes the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003efast fashion\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003emodel that emerged around 20 years ago. And it’s fair to say Slow Fashion is 100% necessary, with brands like H\u0026amp;M\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/fashionunited.uk\/news\/fashion\/h-m-accused-of-burning-12-tonnes-of-new-unsold-clothing-per-year\/2017101726341\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/fashionunited.uk\/news\/fashion\/h-m-accused-of-burning-12-tonnes-of-new-unsold-clothing-per-year\/2017101726341\"\u003eburning 12 tonnes of unsold garments per year in spite of its ongoing sustainability efforts to close the loop in fashion\u003c\/a\u003e.\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eSLOW FASHION BECOMES A MOVEMENT\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePre-industrial revolution, garments were locally sourced and produced. People would buy durable clothing that could serve them for a long time, or make their own from the textiles and resources available to them. Clothing reflected the place and culture of the people wearing them.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eModern day Slow Fashion has seen some of these old ways come back into the picture. It encourages us to buy less garments at higher quality, made from more sustainable processes, less often. It also puts emphasis on the art of clothes making and celebrates the skills of the craftspeople who make them.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSlow Fashion has seen increasing support in the last few years, with an awareness from consumers demanding higher sustainability and ethical standards. As\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003eresearch\u003c\/a\u003e\u003ca href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eshows, 19% of\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003ethe\u003c\/a\u003e\u003ca href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etop fast fashion-related searches are linked to the environment, ethics\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003eand\u003c\/a\u003e\u003ca href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003esustainability\u003c\/a\u003e.\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eSOME CHARACTERISTICS OF A SLOW FASHION BRAND\u003c\/b\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMade from high quality, sustainable materials\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eOften in smaller (local) stores rather than huge chain enterprises\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLocally sourced, produced and sold garments\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFew, specific styles per collection, which are released twice or maximum three times per year.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\n\u003cb data-mce-fragment=\"1\"\u003e\u003c\/b\u003eMOMO - Sustainable Leather\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca title=\"MOMO Leather Sandals\" href=\"https:\/\/momonewyork.com\/collections\/sandals\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/momonewyork.com\/collections\/sandals\"\u003eSandals\u003c\/a\u003e\n\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cimg alt=\"Sustainable Sandals - MOMO NEW YORK\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/files\/DD1E3404-A962-4F04-83B5-DACDDFF88EBF_1024x1024.jpg?v=1609322640\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/files\/DD1E3404-A962-4F04-83B5-DACDDFF88EBF_1024x1024.jpg?v=1609322640\"\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"article__block\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"layout-block\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"layout-block__aside\" data-mce-fragment=\"1\"\u003e\n\u003cdiv data-rating=\"5\" class=\"rating\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"rating__inner\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"rating__item\" data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"rating__item\" data-mce-fragment=\"1\"\u003eMOMO NEW YORK Jacket Frida of the Hand\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca title=\"MOMO MERAKI Slow \u0026amp; Sustainable Fashion Embroidered Patchwork Collection\" href=\"https:\/\/www.momomeraki.com\/collections\/embroidered-patchwork-collection\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/www.momomeraki.com\/collections\/embroidered-patchwork-collection\"\u003eEmbroidered Patchwork Collection\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eusing vintage Saris\u003c\/div\u003e\n\u003cdiv class=\"rating__item\" data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"rating__item\" data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2014\/7245\/files\/MomoNewYork_-601_copy_480x480.jpg?v=1562427993\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2014\/7245\/files\/MomoNewYork_-601_copy_480x480.jpg?v=1562427993\"\u003e\u003c\/b\u003e\u003c\/div\u003e\n\u003cdiv class=\"rating__item\" data-mce-fragment=\"1\"\u003e\n\u003cb data-mce-fragment=\"1\"\u003e\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rating__item\" data-mce-fragment=\"1\"\u003e\n\u003cb data-mce-fragment=\"1\"\u003e\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rating__item\" data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eHow is this slower approach changing the fashion industry?\u003c\/b\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"article__block\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"article__content rich-text\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFrom top end to small scale designers,the values that make up the Slow Fashion movement suggest a complete overhaul of consuming and production. This approach has inspired many changes in recent years, particularly in the production of clothing, but also in consumer behaviour.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAnd while there is a growing support for Slow Fashion, there is still a long way to go. To really support the Slow Fashion movement, we need to be a part of the growing movement of people looking beyond the “appeal” of the cheap, high turnover of fast fashion. We can maintain awareness of what a brand is really representing and focus on quality, not quantity by\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca title=\"MOMO SLOW AND SUSTAINABLE FASHION BRAND\" href=\"https:\/\/momonewyork.com\/pages\/about\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/momonewyork.com\/pages\/about\"\u003esimplifying our wardrobes\u003c\/a\u003e. As they say, less is more, right?\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","published_at":"2021-01-08T20:41:05-08:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"boots"},{"column":"title","relation":"contains","condition":"bag"},{"column":"title","relation":"contains","condition":"sandals"},{"column":"title","relation":"contains","condition":"mules"},{"column":"title","relation":"contains","condition":"kimono"},{"column":"title","relation":"contains","condition":"kaftan"}],"published_scope":"global","image":{"created_at":"2021-01-09T02:00:49-08:00","alt":"What is sustainable fashion? | MOMO NEW YORK","width":889,"height":1334,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/what-is-sustainable-fashion-532351.jpg?v=1610186449"}},{"id":197673025695,"handle":"momo-x-free-people-l-momo-new-york-l-momonewyork","updated_at":"2023-03-21T10:50:02-07:00","published_at":"2020-05-21T19:31:02-07:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"WHY FREE PEOPLE IS SO STYLISH - WHAT STYLE DOES FREE PEOPLE STAND FOR?","body_html":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"sqs-block html-block sqs-block-html\" data-block-type=\"2\" id=\"block-0e45d5934daf92ba1864\"\u003eWHY FREE PEOPLE IS SO STYLISH - WHAT STYLE DOES FREE PEOPLE STAND FOR?\n\u003cdiv class=\"sqs-block-content\"\u003e\n\u003cp class=\"\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"row sqs-row\" id=\"yui_3_17_2_1_1592983552948_110\"\u003e\n\u003cdiv class=\"col sqs-col-4 span-4\" id=\"yui_3_17_2_1_1592983552948_109\"\u003e\n\u003cdiv class=\"sqs-block image-block sqs-block-image sqs-text-ready\" data-block-type=\"5\" id=\"block-yui_3_17_2_1_1537155285619_467425\"\u003e\n\u003cdiv class=\"sqs-block-content\" id=\"yui_3_17_2_1_1592983552948_108\"\u003e\n\u003cdiv class=\"image-block-outer-wrapper layout-caption-hidden design-layout-inline combination-animation-fade-in individual-animation-none individual-text-animation-none sqs-narrow-width animation-loaded\" data-test=\"image-block-inline-outer-wrapper\" id=\"yui_3_17_2_1_1592983552948_107\"\u003e\n\u003cfigure class=\"\n sqs-block-image-figure\n intrinsic\n \" id=\"yui_3_17_2_1_1592983552948_106\"\u003e\u003ca class=\"\n sqs-block-image-link\n \n \n \n \" href=\"https:\/\/rstyle.me\/n\/c87nhycctcp\" target=\"_blank\" id=\"yui_3_17_2_1_1592983552948_105\" rel=\"noopener noreferrer\"\u003e\n\u003cdiv class=\"\n image-block-wrapper\n \n \n \n has-aspect-ratio\n \" data-animation-role=\"image\" data-animation-override=\"\" id=\"yui_3_17_2_1_1592983552948_104\"\u003e\u003c\/div\u003e\n\u003c\/a\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col sqs-col-4 span-4\" id=\"yui_3_17_2_1_1592983552948_187\"\u003e\n\u003cdiv class=\"sqs-block image-block sqs-block-image sqs-text-ready\" data-block-type=\"5\" id=\"block-yui_3_17_2_1_1537155285619_419452\"\u003e\n\u003cdiv class=\"sqs-block-content\" id=\"yui_3_17_2_1_1592983552948_205\"\u003e\n\u003cdiv class=\"image-block-outer-wrapper layout-caption-hidden design-layout-inline combination-animation-fade-in individual-animation-none individual-text-animation-none sqs-narrow-width animation-loaded\" data-test=\"image-block-inline-outer-wrapper\" id=\"yui_3_17_2_1_1592983552948_204\"\u003e\n\u003cfigure class=\"\n sqs-block-image-figure\n intrinsic\n \" id=\"yui_3_17_2_1_1592983552948_203\"\u003e\u003ca class=\"\n sqs-block-image-link\n \n \n \n \" href=\"https:\/\/rstyle.me\/n\/c87p2hcctcp\" target=\"_blank\" id=\"yui_3_17_2_1_1592983552948_202\" rel=\"noopener noreferrer\"\u003e\u003c\/a\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sqs-block html-block sqs-block-html\" data-block-type=\"2\" id=\"block-yui_3_17_2_1_1537155285619_415005\"\u003e\n\u003cdiv class=\"sqs-block-content\"\u003e\n\u003ch2\u003e\u003cstrong\u003eTHE FREE PEOPLE STORY\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"\"\u003e\u003ca href=\"https:\/\/www.momonewyork.com\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"MOMO NEW YORK X FREE PEOPLE\"\u003eFree People\u003c\/a\u003e was founded in the 1970 by Dick Hayne in West Philadelphia across the street from the University of Pennsylvania. The original store sold second-hand clothing, furniture, jewelry, and home goods for the college-aged crowd. A year later, as the store grew from one to two, Free People changed its name to Urban Outfitters.\u003c\/p\u003e\n\u003cp class=\"\"\u003eFollowing the creation of Urban Outfitters’s private label, which was met with high demand, Dick and his wife Meg created a wholesale line to meet the needs of their customers. The wholesale line then became a subsidiary of Urban Outfitters and went by many names — bulldog, Ecote, Cooperative, and Anthropologie — before returning to their origin, Free People, in 1984.\u003c\/p\u003e\n\u003cp class=\"\"\u003eAt the turn of the millennium, Free People did some soul-searching. They shed their junior image and evolved into the feminine, boho brand known today. A clothing brand for wild-at-heart dreamers who live free through fashion, art, music, and travel.\u003c\/p\u003e\n\u003cp class=\"\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sqs-block html-block sqs-block-html\" data-block-type=\"2\" id=\"block-yui_3_17_2_1_1537155285619_281894\"\u003e\n\u003cdiv class=\"sqs-block-content\"\u003e\n\u003ch2\u003e\u003cstrong\u003eFP GIRL\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"\"\u003eThe Free People girl is intelligent, creative and confident. According to URBN, Free People’s parent company: “She pushes the limits. She is a strong spirit, guided by the beat of her own drum. As feminine as she is cool. There is not another one like her,”\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eFP CLOTHING\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"\"\u003eWith their signature boho silhouettes and vintage-inspired details like — hand-stitched seams, romantic lace inserts, intricate embroidery, and posh fringe — Free People embodies the spirit of romance with a rock 'n' roll edge. The brand develops exclusive washes and distressing techniques to give their styles a modern feel. Their designs nod to past eras while always remaining fashion forward, creating clothes that are one-of-a-kind mix of the best of old and new world.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"row sqs-row\" id=\"yui_3_17_2_1_1592983552948_263\"\u003e\n\u003cdiv class=\"col sqs-col-4 span-4\" id=\"yui_3_17_2_1_1592983552948_262\"\u003e\n\u003cdiv class=\"sqs-block image-block sqs-block-image sqs-text-ready\" data-block-type=\"5\" id=\"block-yui_3_17_2_1_1537155285619_321445\"\u003e\n\u003cdiv class=\"sqs-block-content\" id=\"yui_3_17_2_1_1592983552948_261\"\u003e\n\u003cdiv class=\"image-block-outer-wrapper layout-caption-hidden design-layout-inline combination-animation-fade-in individual-animation-none individual-text-animation-none sqs-narrow-width animation-loaded\" data-test=\"image-block-inline-outer-wrapper\" id=\"yui_3_17_2_1_1592983552948_260\"\u003e\n\u003cfigure class=\"\n sqs-block-image-figure\n intrinsic\n \" id=\"yui_3_17_2_1_1592983552948_259\"\u003e\u003ca class=\"\n sqs-block-image-link\n \n \n \n \" href=\"https:\/\/rstyle.me\/n\/c87pi6cctcp\" target=\"_blank\" id=\"yui_3_17_2_1_1592983552948_258\" rel=\"noopener noreferrer\"\u003e\n\u003cdiv class=\"\n image-block-wrapper\n \n \n \n has-aspect-ratio\n \" data-animation-role=\"image\" data-animation-override=\"\" id=\"yui_3_17_2_1_1592983552948_257\"\u003e\u003c\/div\u003e\n\u003c\/a\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col sqs-col-4 span-4\" id=\"yui_3_17_2_1_1592983552948_300\"\u003e\n\u003cdiv class=\"sqs-block image-block sqs-block-image sqs-text-ready\" data-aspect-ratio=\"149.72677595628417\" data-block-type=\"5\" id=\"block-yui_3_17_2_1_1537152965027_8255\"\u003e\n\u003cdiv class=\"sqs-block-content\" id=\"yui_3_17_2_1_1592983552948_299\"\u003e\n\u003cdiv class=\"image-block-outer-wrapper layout-caption-below design-layout-inline combination-animation-fade-in individual-animation-none individual-text-animation-none sqs-narrow-width animation-loaded\" data-test=\"image-block-inline-outer-wrapper\" id=\"yui_3_17_2_1_1592983552948_298\"\u003e\n\u003cfigure class=\"\n sqs-block-image-figure\n intrinsic\n \" id=\"yui_3_17_2_1_1592983552948_297\"\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sqs-block html-block sqs-block-html\" data-block-type=\"2\" id=\"block-yui_3_17_2_1_1537155285619_257849\"\u003e\n\u003cdiv class=\"sqs-block-content\"\u003e\n\u003cp class=\"\"\u003eDrawing inspiration from five very different Free People girl personalities, the collections combine style elements of laid-back, flowy, fitted, ethereal, bold, and bright. Designed to make a statement, a Free People look is easily spotted in any crowd.\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eFP BOUTIQUES\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"\"\u003eFree People’s retail presence is relatively young; opening their first store in 2002 in Paramus, N.J. and launching \u003ca href=\"http:\/\/freepeople.com\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"MOMO NEW YORK X FREE PEOPLE\"\u003efreepeople.com\u003c\/a\u003e in 2004. Since opening their first store, Free People operates 136 free standing boutiques across the United States and Canada. Today, their wholesale line sells in more than 1,400 specialty stores worldwide and in all major department stores, such as \u003ca href=\"http:\/\/shop.nordstrom.com\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"MOMO NEW YORK X NORDSTROM\"\u003eNordstrom\u003c\/a\u003e, Macy’s, and Bloomingdale’s.\u003c\/p\u003e\n\u003cp class=\"\"\u003eTheir store designs embrace the history of a building and transform the existing spaces to reflect nature’s raw beauty with an emphasis on handmade furnishings. Layering old and new — reclaimed planked wood floors, painted brick, white washed bead board walls, and blackened steel elements mix with more feminine components, like shimmery coin curtains, dusty pink plaster, warm metal accents, and twinkle lights. All of the fixtures are handmade, even the crocheted hangers.\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eBRAND EVOLUTION\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"\"\u003eWithin the last six years, Free People has evolved into more than a clothing brand. They took some time to really understand how the FP Girl lives her life and what she wants out of it. This exploration lead to the expansion of the Free People brand into the lifestyle sector with a mission to encourage self-confidence and self-expression.\u003c\/p\u003e\n\u003cp class=\"\"\u003eBuilding on their core values of healthy living in all aspects: mind, body, and soul, Free People debuted their yoga line: FP Movement in June 2012. The line grew two years later to include a wider range of active lifestyle apparel including ballet and surf collections.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"row sqs-row\" id=\"yui_3_17_2_1_1592983552948_320\"\u003e\n\u003cdiv class=\"col sqs-col-4 span-4\" id=\"yui_3_17_2_1_1592983552948_319\"\u003e\n\u003cdiv class=\"sqs-block image-block sqs-block-image sqs-text-ready\" data-block-type=\"5\" id=\"block-yui_3_17_2_1_1537155285619_58757\"\u003e\n\u003cdiv class=\"sqs-block-content\" id=\"yui_3_17_2_1_1592983552948_318\"\u003e\n\u003cdiv class=\"image-block-outer-wrapper layout-caption-hidden design-layout-inline combination-animation-fade-in individual-animation-none individual-text-animation-none sqs-narrow-width animation-loaded\" data-test=\"image-block-inline-outer-wrapper\" id=\"yui_3_17_2_1_1592983552948_317\"\u003e\n\u003cfigure class=\"\n sqs-block-image-figure\n intrinsic\n \" id=\"yui_3_17_2_1_1592983552948_316\"\u003e\u003ca class=\"\n sqs-block-image-link\n \n \n \n \" href=\"https:\/\/rstyle.me\/n\/c87nxhcctcp\" target=\"_blank\" id=\"yui_3_17_2_1_1592983552948_315\" rel=\"noopener noreferrer\"\u003e\n\u003cdiv class=\"\n image-block-wrapper\n \n \n \n has-aspect-ratio\n \" data-animation-role=\"image\" data-animation-override=\"\" id=\"yui_3_17_2_1_1592983552948_314\"\u003e\u003c\/div\u003e\n\u003c\/a\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col sqs-col-4 span-4\" id=\"yui_3_17_2_1_1592983552948_358\"\u003e\n\u003cdiv class=\"sqs-block image-block sqs-block-image sqs-text-ready\" data-block-type=\"5\" id=\"block-yui_3_17_2_1_1537155285619_43668\"\u003e\n\u003cdiv class=\"sqs-block-content\" id=\"yui_3_17_2_1_1592983552948_357\"\u003e\n\u003cdiv class=\"image-block-outer-wrapper layout-caption-hidden design-layout-inline combination-animation-fade-in individual-animation-none individual-text-animation-none sqs-narrow-width animation-loaded\" data-test=\"image-block-inline-outer-wrapper\" id=\"yui_3_17_2_1_1592983552948_356\"\u003e\n\u003cfigure class=\"\n sqs-block-image-figure\n intrinsic\n \" id=\"yui_3_17_2_1_1592983552948_355\"\u003e\u003ca class=\"\n sqs-block-image-link\n \n \n \n \" href=\"https:\/\/rstyle.me\/n\/c87nwrcctcp\" target=\"_blank\" id=\"yui_3_17_2_1_1592983552948_354\" rel=\"noopener noreferrer\"\u003e\u003c\/a\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sqs-block html-block sqs-block-html\" data-block-type=\"2\" id=\"block-yui_3_17_2_1_1537155285619_134934\"\u003e\n\u003cdiv class=\"sqs-block-content\"\u003e\n\u003cp class=\"\"\u003eIn May 2015, the brand launched their first bridal collection: FP Ever After. The following spring, Free People released a second bridal collection, City Bride. Currently, they haven’t release any new bridal collections.\u003c\/p\u003e\n\u003cp class=\"\"\u003eDiving further into the lifestyle of the FP Girl, the brand added wellness retreats: FP Escapes, in March 2016 and entered the travel and wellness category. Each RP Escape includes accommodations, daily yoga, influential guides, a daily menu of customized healthy meals, and $250-$500 of Free People product.\u003c\/p\u003e\n\u003cp class=\"\"\u003eAdvancing their wellness venture, Free People launched their first beauty and wellness collection in July 2016. The collection consist of all-natural, cruelty-free skincare, cosmetics, haircare products, and wellness rituals (think all-natural condoms and chic body-safe silicone vibrators).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"row sqs-row\" id=\"yui_3_17_2_1_1592983552948_378\"\u003e\n\u003cdiv class=\"col sqs-col-6 span-6\" id=\"yui_3_17_2_1_1592983552948_377\"\u003e\n\u003cdiv class=\"sqs-block image-block sqs-block-image sqs-text-ready\" data-block-type=\"5\" id=\"block-yui_3_17_2_1_1537155285619_103914\"\u003e\n\u003cdiv class=\"sqs-block-content\" id=\"yui_3_17_2_1_1592983552948_376\"\u003e\n\u003cdiv class=\"image-block-outer-wrapper layout-caption-hidden design-layout-inline combination-animation-fade-in individual-animation-none individual-text-animation-none animation-loaded\" data-test=\"image-block-inline-outer-wrapper\" id=\"yui_3_17_2_1_1592983552948_375\"\u003e\n\u003cfigure class=\"\n sqs-block-image-figure\n intrinsic\n \" id=\"yui_3_17_2_1_1592983552948_374\"\u003e\n\u003cdiv class=\"\n image-block-wrapper\n \n \n \n has-aspect-ratio\n \" data-animation-role=\"image\" data-animation-override=\"\" id=\"yui_3_17_2_1_1592983552948_372\"\u003eLast spring, Free People revamped their FP Movement line yet again to more of a comprehensive approach to activewear that includes yoga, dance, fitness, and running. The pieces are functional yet fashionable and can totally be worn outside of the gym.\u003c\/div\u003e\n\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sqs-block html-block sqs-block-html\" data-block-type=\"2\" id=\"block-yui_3_17_2_1_1537155285619_168752\"\u003e\n\u003cdiv class=\"sqs-block-content\"\u003e\n\u003cp class=\"\"\u003eThe brand offers a wide range of products from knits, sweaters, jackets, activewear, denim, day dresses, party dresses, to accessories, shoes (including vegan options) intimates, outerwear, home, and beauty – all reflecting a high level of quality and embodying Free People’s values of femininity, spirit, and creativity in design.\u003c\/p\u003e\n\u003cp class=\"\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"row sqs-row\" id=\"yui_3_17_2_1_1592983552948_417\"\u003e\n\u003cdiv class=\"col sqs-col-3 span-3\" id=\"yui_3_17_2_1_1592983552948_416\"\u003e\n\u003cdiv class=\"sqs-block image-block sqs-block-image sqs-text-ready\" data-block-type=\"5\" id=\"block-yui_3_17_2_1_1537155285619_201828\"\u003e\n\u003cdiv class=\"sqs-block-content\" id=\"yui_3_17_2_1_1592983552948_415\"\u003e\n\u003cdiv class=\"image-block-outer-wrapper layout-caption-hidden design-layout-inline combination-animation-fade-in individual-animation-none individual-text-animation-none sqs-narrow-width animation-loaded\" data-test=\"image-block-inline-outer-wrapper\" id=\"yui_3_17_2_1_1592983552948_414\"\u003e\n\u003cfigure class=\"\n sqs-block-image-figure\n intrinsic\n \" id=\"yui_3_17_2_1_1592983552948_413\"\u003e\u003ca class=\"\n sqs-block-image-link\n \n \n \n \" href=\"https:\/\/rstyle.me\/n\/c88u79cctcp\" target=\"_blank\" id=\"yui_3_17_2_1_1592983552948_412\" rel=\"noopener noreferrer\"\u003e\n\u003cdiv class=\"\n image-block-wrapper\n \n \n \n has-aspect-ratio\n \" data-animation-role=\"image\" data-animation-override=\"\" id=\"yui_3_17_2_1_1592983552948_411\"\u003e\u003c\/div\u003e\n\u003c\/a\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col sqs-col-3 span-3\" id=\"yui_3_17_2_1_1592983552948_474\"\u003e\n\u003cdiv class=\"sqs-block image-block sqs-block-image sqs-text-ready\" data-block-type=\"5\" id=\"block-yui_3_17_2_1_1537155285619_189982\"\u003e\n\u003cdiv class=\"sqs-block-content\" id=\"yui_3_17_2_1_1592983552948_473\"\u003e\n\u003cdiv class=\"image-block-outer-wrapper layout-caption-hidden design-layout-inline combination-animation-fade-in individual-animation-none individual-text-animation-none sqs-narrow-width animation-loaded\" data-test=\"image-block-inline-outer-wrapper\" id=\"yui_3_17_2_1_1592983552948_472\"\u003e\n\u003cfigure class=\"\n sqs-block-image-figure\n intrinsic\n \" id=\"yui_3_17_2_1_1592983552948_471\"\u003e\u003ca class=\"\n sqs-block-image-link\n \n \n \n \" href=\"https:\/\/rstyle.me\/n\/c87np4cctcp\" target=\"_blank\" id=\"yui_3_17_2_1_1592983552948_470\" rel=\"noopener noreferrer\"\u003e\u003c\/a\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sqs-block html-block sqs-block-html\" data-block-type=\"2\" id=\"block-yui_3_17_2_1_1537155285619_176040\"\u003e\n\u003cdiv class=\"sqs-block-content\"\u003e\n\u003ch2\u003e\u003cstrong\u003eCORPORATE RESPONSIBILITY\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"\"\u003eAs Free People’s brand has evolved, so has their community initiatives and social responsibility. The brand strives to be environmentally conscious and eliminate single-use items, especially plastic.\u003c\/p\u003e\n\u003cp class=\"\"\u003eFree People uses fabric shopping bags, LED lighting, and recycling in their stores. Since January 2015, URBN —which includes Free People, Anthropologie, and Urban Outfitters — recycled approximately 730.5 tons. URBN’s fulfillment center in Gap, Pa. is one of the largest single solar rooftop installations in the United States. Each year it saves 965 tons of carbon dioxide, 108,956 gallons of gas, and 24,212 trees. The brand also provides free helmets and lights to all home office employees who bike to work.\u003c\/p\u003e\n\u003cp class=\"\"\u003eTake one look at Free People’s Instagram and it’s evident they loves dogs. Their affinity for dogs can be traced back to their Free People Pet Project in 2012. The brand created an eco-conscious, artisan pet gear line with 100 percent of proceeds from their vintage flag dog bed going to the Philadelphia Animal Welfare Society, Philadelphia's largest no-kill shelter.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","image":{"created_at":"2020-06-16T20:31:15-07:00","alt":"MOMO X FREE PEOPLE l MOMO NEW YORK l MOMONEWYORK | MOMO NEW YORK","width":903,"height":1354,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/momo-x-free-people-l-momo-new-york-l-momonewyork-434290.jpg?v=1592364676"}},{"id":233365340319,"handle":"why-sustainable-clothing","title":"Why Sustainable Clothing?","updated_at":"2023-03-22T12:10:14-07:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003eMOMO NEW YORK is a sustainable \u0026amp; ethical fashion brand designed in New York and manufactured in Thailand as well as parts of the US using ways that are environmentally friendly. We concentrate on the use of ethically sourced fabrics such a vintage garments, upcycled or repurposed clothing. MOMO NEW YORK practices 100% fair trade labors with all of our artisan workers.\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cimg data-mce-fragment=\"1\" alt=\"MOMO NEW YORK - Sustainable, Ethical Clothing Brand\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/files\/58D73557-98DE-4C45-8ABB-9CFEB7456ACF_1024x1024.jpg?v=1608171978\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/files\/58D73557-98DE-4C45-8ABB-9CFEB7456ACF_1024x1024.jpg?v=1608171978\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cheader data-mce-fragment=\"1\"\u003e\n\u003ch1 data-mce-fragment=\"1\" class=\"h2\" itemprop=\"headline\"\u003eWHAT IS SLOW \u0026amp; SUSTAINABLE FASHION? WHY SLOW FASHION?\u003c\/h1\u003e\n\u003c\/header\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"blog__article__content rte\" itemprop=\"articleBody\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"article__block\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"article__content rich-text\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe last few years a wave of change has been sweeping through the fashion industry, powered by real truths about its implications on the planet, people and animals. An increasing number of brands are rejecting the principles of\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eFast\u003ca data-mce-fragment=\"1\" href=\"https:\/\/goodonyou.eco\/what-is-fast-fashion\/\" target=\"_blank\" data-mce-href=\"https:\/\/goodonyou.eco\/what-is-fast-fashion\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/a\u003eFashion, as a more sustainable approach to making clothes comes to the fore. The\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" title=\"MOMO NEW YORK - Slow \u0026amp; Sustainable Clothing Fashion Brand\" href=\"https:\/\/momonewyork.com\/pages\/about\" data-mce-href=\"https:\/\/momonewyork.com\/pages\/about\"\u003eSlow Fashion movement\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ehas arrived. So what is Slow Fashion?\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eTHE BEGINNINGS OF SLOW FASHION\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSlow Fashion is an awareness and approach to fashion, which considers the processes and resources required to make clothing, particularly focusing on sustainability. It involves buying better-quality garments that will last for longer and values fair treatment of people, animals and the planet.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe term Slow Fashion came about quite organically. It was coined by Kate Fletcher of the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" title=\"MOMO NEW YORK - Sustainable Fashion\" href=\"http:\/\/sustainable-fashion.com\/\" target=\"_blank\" data-mce-href=\"http:\/\/sustainable-fashion.com\/\"\u003eCentre for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/a\u003e\u003ca data-mce-fragment=\"1\" title=\"MOMO MERAKI Sustainable Slow Fashion Movement\" href=\"https:\/\/www.momomeraki.com\/blogs\/momo-meraki-styling\/what-is-slow-sustainable-fashion\" target=\"_blank\" data-mce-href=\"https:\/\/www.momomeraki.com\/blogs\/momo-meraki-styling\/what-is-slow-sustainable-fashion\"\u003eSustainable\u003c\/a\u003e\u003ca data-mce-fragment=\"1\" href=\"http:\/\/sustainable-fashion.com\/\" target=\"_blank\" data-mce-href=\"http:\/\/sustainable-fashion.com\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eFashion\u003c\/a\u003e, following the phenomena of the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eslow food movement. As with the slow food movement, Fletcher saw a need for a slower pace in the fashion industry.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSlow Fashion opposes the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003efast fashion\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003emodel that emerged around 20 years ago. And it’s fair to say Slow Fashion is 100% necessary, with brands like H\u0026amp;M\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/fashionunited.uk\/news\/fashion\/h-m-accused-of-burning-12-tonnes-of-new-unsold-clothing-per-year\/2017101726341\" target=\"_blank\" data-mce-href=\"https:\/\/fashionunited.uk\/news\/fashion\/h-m-accused-of-burning-12-tonnes-of-new-unsold-clothing-per-year\/2017101726341\"\u003eburning 12 tonnes of unsold garments per year in spite of its ongoing sustainability efforts to close the loop in fashion\u003c\/a\u003e.\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eSLOW FASHION BECOMES A MOVEMENT\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePre-industrial revolution, garments were locally sourced and produced. People would buy durable clothing that could serve them for a long time, or make their own from the textiles and resources available to them. Clothing reflected the place and culture of the people wearing them.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eModern day Slow Fashion has seen some of these old ways come back into the picture. It encourages us to buy less garments at higher quality, made from more sustainable processes, less often. It also puts emphasis on the art of clothes making and celebrates the skills of the craftspeople who make them.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSlow Fashion has seen increasing support in the last few years, with an awareness from consumers demanding higher sustainability and ethical standards. As\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003eresearch\u003c\/a\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eshows, 19% of\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/a\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003ethe\u003c\/a\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etop fast fashion-related searches are linked to the environment, ethics\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/a\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003eand\u003c\/a\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\" target=\"_blank\" data-mce-href=\"https:\/\/econsultancy.com\/four-factors-fuelling-the-growth-of-fast-fashion-retailers\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003esustainability\u003c\/a\u003e.\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eSOME CHARACTERISTICS OF A SLOW FASHION BRAND\u003c\/b\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMade from high quality, sustainable materials\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eOften in smaller (local) stores rather than huge chain enterprises\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLocally sourced, produced and sold garments\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFew, specific styles per collection, which are released twice or maximum three times per year.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\n\u003cb data-mce-fragment=\"1\"\u003e\u003c\/b\u003eMOMO - Sustainable Leather\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" title=\"MOMO Leather Sandals\" href=\"https:\/\/momonewyork.com\/collections\/sandals\" data-mce-href=\"https:\/\/momonewyork.com\/collections\/sandals\"\u003eSandals\u003c\/a\u003e\n\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cimg data-mce-fragment=\"1\" alt=\"Sustainable Sandals - MOMO NEW YORK\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/files\/DD1E3404-A962-4F04-83B5-DACDDFF88EBF_1024x1024.jpg?v=1609322640\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/files\/DD1E3404-A962-4F04-83B5-DACDDFF88EBF_1024x1024.jpg?v=1609322640\"\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"article__block\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"layout-block\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"layout-block__aside\"\u003e\n\u003cdiv data-mce-fragment=\"1\" data-rating=\"5\" class=\"rating\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"rating__inner\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"rating__item\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"rating__item\"\u003eMOMO NEW YORK Jacket Frida of the Hand\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" title=\"MOMO MERAKI Slow \u0026amp; Sustainable Fashion Embroidered Patchwork Collection\" href=\"https:\/\/www.momomeraki.com\/collections\/embroidered-patchwork-collection\" target=\"_blank\" data-mce-href=\"https:\/\/www.momomeraki.com\/collections\/embroidered-patchwork-collection\"\u003eEmbroidered Patchwork Collection\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eusing vintage Saris\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"rating__item\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"rating__item\"\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cimg data-mce-fragment=\"1\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2014\/7245\/files\/MomoNewYork_-601_copy_480x480.jpg?v=1562427993\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2014\/7245\/files\/MomoNewYork_-601_copy_480x480.jpg?v=1562427993\"\u003e\u003c\/b\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"rating__item\"\u003e\n\u003cb data-mce-fragment=\"1\"\u003e\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"rating__item\"\u003e\n\u003cb data-mce-fragment=\"1\"\u003e\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"rating__item\"\u003e\u003cb data-mce-fragment=\"1\"\u003eHow is this slower approach changing the fashion industry?\u003c\/b\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"article__block\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"article__content rich-text\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFrom top end to small scale designers,the values that make up the Slow Fashion movement suggest a complete overhaul of consuming and production. This approach has inspired many changes in recent years, particularly in the production of clothing, but also in consumer behaviour.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAnd while there is a growing support for Slow Fashion, there is still a long way to go. To really support the Slow Fashion movement, we need to be a part of the growing movement of people looking beyond the “appeal” of the cheap, high turnover of fast fashion. We can maintain awareness of what a brand is really representing and focus on quality, not quantity by\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" title=\"MOMO SLOW AND SUSTAINABLE FASHION BRAND\" href=\"https:\/\/momonewyork.com\/pages\/about\" target=\"_blank\" data-mce-href=\"https:\/\/momonewyork.com\/pages\/about\"\u003esimplifying our wardrobes\u003c\/a\u003e. As they say, less is more, right?\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","published_at":"2021-01-08T20:35:45-08:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"boots"},{"column":"title","relation":"contains","condition":"kimono"},{"column":"title","relation":"contains","condition":"sandals"},{"column":"title","relation":"contains","condition":"mules"},{"column":"title","relation":"contains","condition":"kaftan"},{"column":"title","relation":"contains","condition":"bag"}],"published_scope":"global","image":{"created_at":"2021-01-09T02:00:51-08:00","alt":"Why Sustainable Clothing? | MOMO NEW YORK","width":889,"height":1334,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/why-sustainable-clothing-171280.jpg?v=1610186452"}},{"id":233261924511,"handle":"women-purse","title":"WOMEN PURSE","updated_at":"2023-02-15T04:16:01-08:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSHOP MOMO NEW YORK, FANNY BAGS, CLUTCH BAGS, WEEKENDER, TOTES, BAGS\u003c\/span\u003e","published_at":"2021-01-07T18:57:15-08:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"bag"},{"column":"title","relation":"contains","condition":"weekender"},{"column":"title","relation":"contains","condition":"clutch"},{"column":"title","relation":"contains","condition":"backpack"},{"column":"title","relation":"contains","condition":"purse"}],"published_scope":"global","image":{"created_at":"2021-01-08T01:59:10-08:00","alt":"WOMEN PURSE | MOMO NEW YORK","width":1156,"height":1734,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0284\/0454\/7716\/collections\/women-purse-369064.jpg?v=1610099951"}}]
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